When it comes to ingredients only the best of the best will do

Our trusted network of farmers, ranchers, and producers provide us with a constant source of healthy, premium quality market-fresh meats, veggies, fruits, and berries. We never use by-products, growth hormones, or artificial preservatives.

NOW FRESH

NOW FRESH™

It could only be fresher if you made it from scratch

Grain & gluten free.
Made with 100% FRESH meat.
Created for your pet’s life stage (from puppies to senior dogs).
Specifically prepared for your dog’s breed size.
Learn More
NOW FRESH
GO!

GO!™

Solutions for your pet's unique dietary needs

Available in both whole grain and gluten-free recipes.
Recipes for dogs with specific dietary needs and food sensitivities.
Puppies to seniors, we have recipes for dogs at all life stages.
Dry and wet recipes to add variety to your dogs diet.
Learn More
GO!
SPIKE

SPIKE™

Treat others as you'd like to be treated

Free from glycerin, by-products and added growth hormones
Made with premium quality meat protein.
Jerky made with superfood ingredients chia, pomegranate and kale.
Grain and gluten free (Jerky only).
Learn More
SPIKE
SUMMIT

SUMMIT™

Wholesome nutrition for complete health

Three meat proteins for maximum flavour.
Zero beef, wheat, corn or soy.
Recipes created to give your dog a completely balanced diet.
Balanced omega oils to promote skin and coat wellness.
Learn More
SUMMIT
Exit
Take the test
what is the right food for my pet?
When my pet is hungry I hear:
Question 2 of 8
My dog's name is:
Next Question
Question 3 of 8
Twizzle is:
Next Question
Question 4 of 8
Is she pregnant or nursing?
Next Question
Question 4 of 8
Twizzle measures up as...
Next Question
Question 5 of 8
How old is Twizzle?
Next Question
Question 6 of 8
Twizzle needs to...
Next Question
Question 7 of 8
Twizzle's activity level is...
Next Question
Question 8 of 8
How's her health?
(Select all that applies)
See results
Question 2 of 7
My cat's name is:
Next Question
Question 3 of 7
Twizzle is:
Next Question
Question 4 of 7
Is she pregnant or nursing?
Next Question
Question 4 of 7
How old is Twizzle?
Next Question
Question 5 of 7
Twizzle needs to...
Next Question
Question 6 of 7
Twizzle's activity level is...
Next Question
Question 7 of 7
How's her health?
(Select all that applies)
See results