It could only be fresher if you made it from scratch
And tastes good when you eat it. It’s no surprise that dogs and cats love the freshness of NOW. It’s so fresh, it’s like eating off the kitchen counter (down, girl). We pack NOW FRESH™ full of nutritious ingredients like 100% market-fresh meat or fish. 100% fresh omega 3 & 6 oils from coconuts and canola.
Discover our recipes for Puppies, Adults and Senior dogs.
0% grains, gluten, wheat, beef, chicken, corn or soy
0% rendered meats, by-products, added growth hormones or artificial preservatives
“I was talking to the people at the local dog store and they suggested that I try NOW FRESH™ Grain Free and gave me a sample bag. His appetite is up, his coat looks amazing and he has even more energy at day care. We are so impressed with the food, thank you!”
- Carrie and Cliff