It could only be fresher if you made it from scratch
And tastes good when you eat it. It’s no surprise that dogs and cats love the freshness of NOW. It’s so fresh, it’s like eating off the kitchen counter (down, girl). We pack NOW FRESH™ full of nutritious ingredients like 100% market-fresh meat or fish. 100% fresh omega 3 & 6 oils from coconuts and canola.
Discover our recipes for Puppies, Adults and Senior dogs.
0% grains, gluten, wheat, beef, chicken, corn or soy
0% rendered meats, by-products, added growth hormones or artificial preservatives
“When I found GO! DAILY DEFENCE™ Chicken recipe, and saw it was made in Canada, I bought the bag and have never looked back. The first thing I noticed was the change in Bailey’s coat, it had a softness and shine to it that wasn’t there before. Her teeth are in great shape.”