When it comes to ingredients only the best of the best will do
Our trusted network of farmers, ranchers, and producers provide us with a constant source of healthy, premium quality market-fresh meats, veggies, fruits, and berries. We never use by-products, growth hormones, or artificial preservatives.
It could only be fresher if you made it from scratch
Crafted from certified and organic ingredients, sustainably produced
Solutions for your cat's unique dietary needs
Wholesome nutrition for complete health
“I was talking to the people at the local dog store and they suggested that I try NOW FRESH™ Grain Free and gave me a sample bag. His appetite is up, his coat looks amazing and he has even more energy at day care. We are so impressed with the food, thank you!”
- Carrie and Cliff