Our idea behind GATHER™ was to craft a new kind of pet food, using certified and organic ingredients, perfectly blended and balanced to provide your dog or cat with premium quality, natural nutrition. We kicked at the dirt in their fields, inspected their farms, stood on their boats and found a handful of farmers, growers and fishers who were practicing the responsible, sustainable production of extraordinary quality, certified and organic ingredients. Those who survived our scrutiny have become our trusted partners in GATHER; functional, whole food from the earth and ocean, with nothing added that’s not needed. We gather you’ll like it.
Every Petcurean recipe is created using the highest quality, healthiest and most flavourful ingredients available. These are selected through a trusted network of farmers, ranchers and producers, who must meet or exceed our very stringent health, safety and quality criteria. Because we put pets first, we don’t use by-product meals, un-named meat meals or any ingredient from China.
Every partner we considered as a provider of ingredients for our GATHER™ recipes were required to meet our strict criteria for sustainability, based on five key pillars:
- Following humane animal welfare practices
- Protecting water supplies and limiting water use
- Protecting farmer, rancher and producer livelihoods
- Ensuring the preservation of natural resources
- Actively working to preserve biodiversity
Those who survived our scrutiny and earned our confidence have joined us to become our secured sources and trusted partners. GATHER™ contains 100% certified organic whole chicken, peas, flaxseed, oatmeal and barley. 100% of our line-caught cod and krill is certified by the Marine Stewardship Council to be sustainably harvested. And of course, every ingredient in GATHER™ is NON-GMO.
At Petcurean, we’re always striving to find solutions that will help make a better world for pets, people and our planet. For instance, we wanted to reduce the use of traditional polyethylene in our GATHER packaging, while still having a bag that was strong, durable and that preserved freshness. We researched and discovered that using 30% “bio-based plastic” produced from sugarcane, a sustainably-produced and renewable raw material, helps us reduce our environmental impact with the greatest effect. Using bio-based plastic lets us reduce our use of petroleum-based resources by 30%; for every 16lb bag we make, we save a 4lb bag worth of petroleum-based material. “Reducing” is the first step in the “reduce, reuse and recycle” loop, and some say the most important step we can make for the environment. Click here to read more about our Commitment to Sustainability.
“It was challenging to find a food that satisfied Rosie’s craving for food and my satisfaction for her nutritional needs. When I found NOW FRESH™ Grain Free Senior recipe, both Rosie and I were happy! I have nothing but compliments for your products…Rosie and I both thank you!”