It could only be fresher if you made it from scratch
And tastes good when you eat it. It’s no surprise that dogs and cats love the freshness of NOW. It’s so fresh, it’s like eating off the kitchen counter (down, girl). We pack NOW FRESH™ full of nutritious ingredients like 100% market-fresh meat or fish. 100% fresh omega 3 & 6 oils from coconuts and canola.
Discover our recipes for Puppies, Adults and Senior dogs.
0% grains, gluten, wheat, beef, chicken, corn or soy
0% rendered meats, by-products, added growth hormones or artificial preservatives
“I was able to put Molly on NOW FRESH™ Grain Free Senior after getting information via e-mail from your very helpful staff…I know she is getting good nutrition with NOW FRESH™ Senior...her diabetes is stable and her pancreas has settled down…Molly is doing great! Thanks!”