It could only be fresher if you made it from scratch
"Fresh". It sounds good when you say it
And tastes good when you eat it. It’s no surprise that dogs love the freshness of NOW. It’s so fresh, it’s like eating off the kitchen counter (down, girl). We pack NOW FRESH™ full of nutritious ingredients like 100% market-fresh meat or fish. 100% fresh omega 3 & 6 oils from coconuts and canola.
Discover our recipes for Puppies, Adults and Senior dogs.
0% grains, gluten, wheat, beef, chicken, corn or soy
0% rendered meats, by-products, added growth hormones or artificial preservatives
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All Breeds
Grain Free Puppy Dog Food Recipe
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All Breeds
Grain Free Puppy Dog Food Recipe
Made with 100% FRESH turkey, salmon, duck and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Adult Dog Food Recipe
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All Breeds
Grain Free Adult Dog Food Recipe
Made with 100% FRESH turkey, salmon, duck and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Senior Dog Food Recipe
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All Breeds
Grain Free Senior Dog Food Recipe
Made with 100% FRESH turkey, salmon, duck and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Fish Recipe for Adult Dogs
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All Breeds
Grain Free Fish Recipe for Adult Dogs
Made with 100% FRESH trout, salmon, herring, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Red Meat Recipe for Adult Dogs
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All Breeds
Grain Free Red Meat Recipe for Adult Dogs
Made with 100% FRESH lamb and pork, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Small Breed
Grain Free Small Breed Fish Adult Recipe
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Small Breed
Grain Free Small Breed Fish Adult Recipe
Made with 100% FRESH trout, salmon and herring, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Small Breed
Grain Free Small Breed Red Meat Adult Recipe
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Small Breed
Grain Free Small Breed Red Meat Adult Recipe
Made with 100% FRESH lamb and pork, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Small Breed
Grain Free Small Breed Puppy Recipe
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Small Breed
Grain Free Small Breed Puppy Recipe
Made with 100% FRESH turkey, salmon, duck, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Small Breed
Grain Free Small Breed Adult Recipe
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Small Breed
Grain Free Small Breed Adult Recipe
Made with 100% FRESH turkey, salmon, duck, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Small Breed
Grain Free Small Breed Senior Recipe
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Small Breed
Grain Free Small Breed Senior Recipe
Made with 100% FRESH turkey, salmon, duck, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Large Breed
Grain Free Large Breed Puppy Food Recipe
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Large Breed
Grain Free Large Breed Puppy Food Recipe
Made with 100% FRESH turkey, salmon, duck & 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Large Breed
Grain Free Large Breed Adult Recipe
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Large Breed
Grain Free Large Breed Adult Recipe
Made with 100% FRESH turkey, salmon, duck and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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Large Breed
Grain Free Large Breed Senior Recipe
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Large Breed
Grain Free Large Breed Senior Recipe
Made with 100% FRESH turkey, salmon, duck, and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Turkey Stew with Bone Broth
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All Breeds
Grain Free Turkey Stew with Bone Broth
Made with 100% FRESH turkey and salmon and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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All Breeds
Grain Free Pork Stew with Bone Broth
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All Breeds
Grain Free Pork Stew with Bone Broth
Made with 100% FRESH pork and salmon and 100% fresh Omega 3 & 6 oils from coconuts and canola.
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“As a breeder I highly recommend GO! DAILY DEFENCE™…I also suggest to people who have dogs with coat conditions (i.e. those dogs with tendencies to get dry skin or other ailments that affect their coats) that they switch to feeding GO! I would like to add that dogs LOVE GO!“
- Yvonne
